Adopting a “me against the world” attitude is a trap that many appreneurs fall into. If you’re serious about your app’s growth, then you need to switch from a mindset of a coding hobbyist into that of a business owner. “It is so easy, especially for developers who can do everything by themselves, to just keep … Continue reading “Should I Develop My App Alone or With a Team?”
Despite their impressive pace, for the past two decades, the expansion rate of both the Google Play Store and the Apple App Store has yet to show any indications of slowing down. The app market’s evolution seems justified, given the increase in demand for smartphone technology worldwide. As of now, 79% of mobile phone users own a smartphone, and … Continue reading “The App Store: A Comprehensive Analysis”
We are excited to announce a partnership with one of the best universities in the world – New York University! From February to May 2016 we will hold a semester-long competition to find the best app idea of 2016. As part of the contest our team will hold several workshops in NYU during which we … Continue reading “New York University Partnership”
One of the great things about putting your apps on the Android store is that it is relatively quick, cheap, and easy. Plus, it gives you access to the users of the world’s most popular smartphone development platform! So how do you make a developer account to upload your app? Visit the Google Play developer’s … Continue reading “Google Developer Account Guide”
What are app analytics and why should I care? App analytics is similar to web analytics in that both analyze the behavior of visitors or users to then improve marketing, traction and conversion. App analytics provide in depth data on a user’s location and traffic habits, including their ‘session’ times, duration of visit, screens visited, … Continue reading “App Analytics – The Important Stuff”
One of the most frequent questions we get is regarding one of the most important decisions an app owner must make – how to make money with your app. In this first post of our “App Monetization” series we will discuss the first decision you will have to make: Should I make my app free … Continue reading “Free vs Paid Apps”