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Idea ValidationGET PROPOSAL
With around 3.8 million applications being available to Android users and upwards of 2 million on the Apple App Store, you don’t want your app to be taken as just another weed in a garden. And that’s why we, as your mobile app consulting agency here, to nurture your brainchild into a delectable fruit-bearing tree for many to enjoy.
With upwards of 7 billion unique individuals worldwide, pinpointing your target market may seem like a daunting task. Fortunately, here at Messapps, we have enough market research, compiling myriad amounts data everytime we complete a project, that could consider us a dating service, matching your application to its target audience.
Nowadays, 99.6% of all smartphone apps run on either iOS or Android. The two basis’s businesses build apps on is: using them as a channel to raise brand awareness, or the app being the business in itself. It’s important to distinguish between these two as what you choose could either save you money or trouble.
User RetentionGET PROPOSAL
Retention is the level of engagement a user has with your application over time. Essentially it’s how much time they spend taking advantage of the app’s functions over the length of an average user lifecycle. When calculating retention, you measure how frequently your users come back for more after installation.
75% of users uninstall a newly downloaded application within 90 days. With 2 million apps on the Apple app store alone, when engagement has climaxed, due to the sheer size of the market, a user may not be wary to give the next new thing a go.
At our company, consultants will walk you through both innovate and tried and true methods for keeping users hooked.
Monetization can be described as: the way a user invests into an app.